APR 14 2016
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Gizmo Staff

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The Telescope, New film by Gizmo for The Ritz Carlton

 

“The Ritz-Carlton New York, Central Park arranges a surprising discovery and the proposal of a lifetime. Every day, every guest, is our chance to create a lasting memory. What will you remember? Let us stay with you”

It was an honor to have the chance to work with The Ritz Carlton on the creation of The Telescope, one of three films from a campaign for the brand.

This campaign aims to tell stories from real guests and how The Ritz Carlton made their stay something memorable.

We incorporated elements such as the Central Park to reinforce the spirit and location of the Hotel.

One of the main challenges of the project consisted in telling the stories using diverse animation techniques. The different pieces were made with 2D Animation, watercolour style Animation and cut paper technique.

In “The Telescope” we worked on delicate transitions with subtle camera movements to gain greater dynamism within the 2D animation code we had chosen for this particular film.

We were looking for an elegant style, with a classical and modern look that go in hand with the concept of the Hotel.

Now, don’t miss the new piece for The Ritz Carlton: here is The Telescope

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